Key to any organization’s success is its ability to tell stories that connect audiences, create empathy, and ultimately cultivate community. From social enterprises to niche magazines, from travel businesses to cultural and educational institutions, I’ve worked across industry verticals to tell each organization’s unique story and advocate their cause in a meaningful and compelling way.
Focused on the big picture while keeping a keen eye on defining details, I am passionate about connecting the dots between goals, strategy, tactics, and metrics. I draw lessons from across disciplines to experiment and innovate. Doing so allows me to continually assess and adjust the direction of overall strategies and specific campaigns to ensure success and yes, learn from failure.
FLEXIBILITY AND VERSATILITY
I embrace instability and am exhilarated by rethinking systems, challenging assumptions, and recalibrating my skills. I have an adept understanding of how to effectively navigate both online and offline platforms to communicate and engage with various stakeholders. I understand the power of technology and social networks and the importance of leveraging these tools and resources to accomplish specific goals.
COMMITMENT TO SOCIAL CHANGE
I am committed to creating social change. My experience covers quite a range: from human rights reporting to experiential education, from press freedom advocacy to women’s rights, from LGBTI activism to diversity and inclusion in marketing and media. This work has taken me across the globe to countries in East Africa, Southeast Asia, and Central and North America.