Technology in and of itself is no panacea for transformative change. It is the people who create the opportunities and who leverage these technologies for the betterment of society. Though still a work in progress, there are tons of charities and non-profit organizations who are working towards this.

Earlier this month, Red Cross hosted the Emergency Social Data Summit in Washington D.C., bringing together government agencies, humanitarian and disaster response organizations, and tech companies to address how technology can be used to respond more effectively during crisis situations. From the Red Cross blog:

"Social media has changed how people communicate, including their calls for help. Now, people Tweet, update Facebook statuses, and text about natural disasters. Emergency and disaster response organizations are working to develop a process to address this and harness the communication power of new media."

Tutus for Tanner originated when an influential blogger in Toronto, Catherine Conners, (HerBadMother.com), posted an entry telling the story of her nephew, Tanner, who suffers from Duchenne's Muscular Dystrophy. The blog post soon went viral and people began taking action and holding their own fundraisers for him. As a quick example, Scott Stratten (another big kahuna in the social media world) hosted and managed the #TutusforTanner tweet-a-thon auction, which called his 65,000+ followers to tweet about the contest and donate. He set out to raise $25,000 in just 30 hours and guess what? Over $29,000 were raised! Incredible stuff! Just goes to show the importance of having not just a large, but engaged following online.

crowdrise is the funky, hip, and hilarious web platform that brings together a community of online givers and volunteers. Here, anyone can start their own fundraising/volunteer projects or donate their time/money for the causes that they feel most passionate about. It makes giving in all shapes and forms so easy! Check out their website at www.crowdrise.com.  If not to donate, at least to read their cheeky copywriting, which in itself deserves a prize of some sort!

For awhile now, I (as a rep for blogUT), along with some friends, have been working behind the scenes with My City Lives to film a video series exploring the University of Toronto, St. George Campus. For those of you who don't already know (and take note, cuz you'll be hearing this name more often!), My City Lives is an online platform that gives us, the citizens, the opportunity to capture and share our daily experiences around the city on video. If you check out their website, you'll see that the web stories are presented on an interactive map that shows exactly where each video was filmed so you can learn more about our city based on the narratives of others. It's a simple yet incredibly powerful idea...

Now the idea to shoot on campus arose out of the need to create and build an accessible resource for first-year students who often find themselves lost during those first few weeks of university, both physically and socially. It's a terrifying and potentially alienating experience to find yourself out of your comfort zone in a totally different environment with people you don't know. It's overwhelming. I know because I've been there myself.

Those physical, antiquated maps with grids and street names that the university provides its froshies are no longer enough. They don't even begin to scratch the surface of what the campus is all about. As my friends at MCL say, "Ordinary maps are lifeless...we present a view of a city by the people who make it breathe". So here's to hoping these videos breathe life into this lovely, historically rich and vibrant campus!

**Thanks again to Adil, Coleman, and Saleema who made this all happen. Below are some sample videos but you can view the entire series here.