Love for Social Media Week

Last week was the second annual Social Media Week, gathering people in nine major cities around the world to join a burgeoning conversation about the emerging trends in online and mobile technologies. It's been an entire year since I was first slowly dipping my toes in this exciting and fast paced world! I remember attending a few events last year to broaden my mind on what social media was all about and to connect with the vibrant tech-savvy community in Toronto.

It's been quite the ride since then and this year I was lucky enough to have had the opportunity to actually host an event with Journalists for Human Rights. Of course, I stuck to my passion and what I know best and put together a talk about using social media to spread human rights awareness with my friend and education superstar Carissa MacLennan. We tried to keep our session as intimate, interactive, and hands-on as we could to really drive home our point that though social media is an incredibly powerful tool, there is no law that says it will inevitably produce good. When dealing with something as crucial as human rights, we have a responsibility to use social media in a critical, purposeful, and effective way and our Rights Media framework is a conceptual toolkit that is meant to do just that.

Below is a condensed version of our presentation (minus the many media analysis activities our attendees so brilliantly deconstructed!) to give you a sense of how exactly you can achieve this.

On behalf of jhr, a huge thank you to the SMWTO organizing team and the staff at St. Andrew's Club and Conference Centre for making the whole planning process of this event an absolute breeze on my part! You're all rockstars in my books. And of course, thanks to those who came out and engaged in this very important conversation...hope you'll keep the dialogue going!

Until next year ; )

Workshopping it out.Starting our talk. Photo from @amirad

In Egypt, Applaud the People...Not Facebook or Twitter.

I've been glued to my laptop and television for the past few days just watching the events unfold in Egypt, devouring all the photos, articles, videos, and tweets that come my way. It's absolutely riveting to witness the bravery and spirit of the Egyptian people as they take to the streets to fight for their rights. And I'm so deeply moved to know that a people can come together, irrespective of class, age, and religion, to push for change that is so desperately needed.

Why yes, those are people praying. (Scott Nelson, NYTimes).

It's funny though because as I listen to the news and hang out on Twitter, one of the most prevalent themes about the recent uprisings in the Middle East is the role of social media in mobilizing the people. Pundits left, right, and centre have been quick to assess the role of Twitter and Facebook in igniting these revolutions. And overly enthusiastic social media evangelists are in a frenzy to call the uprisings a "Twitter revolution". I think it's rather silly though to frame the situation in this way, completely disregarding the political, social, and economic issues that are essentially at the crux of this revolution. And I think it's sheer naiveté to believe that Facebook and Twitter are the only means by which people on the ground are organizing, as if their only point of contact were in cyberspace and not physical space. The buzz surrounding social media has truly been overwhelming and as Malcolm Gladwell wrote in his infamous New Yorker article, "where activists were once defined by their causes, they are now defined by their tools". 

Of course this is not to say that the role of social media should go unnoticed or downplayed. I do believe that it has played a critical role in the developments in the region, not only by helping to organize internally within the country, but also by getting information out into the world with such ferocious speed, energy, and urgency. Jared Cohen of Google Ideas captured my sentiments best when he described social media as "an accelerant". These tools have undoubtedly changed the media landscape and the implications are significant. After all, the mere fact that the government of Egypt felt it necessary to shut down the Internet and mobile communications is testament enough to its importance. There's no dispute there.

But let's not let the allure of these new technologies overshadow the bravery of the people. Yes, digital media and communication technologies have made it profoundly easier for ordinary citizens to mobilize, organize, and coordinate their efforts and that's certainly nothing to scoff at. But at the end of the day, it is the people who are the driving force of this (and any) revolution. And Facebook, Twitter, cellphones, telephones, fax machines, telegrams, or whatever the current technology of the day is, are only tools that people have at their disposal to use. In the end, it is still the people who must take to the streets and risk their lives for a better future. And as we grapple to understand these new technologies, I hope we don't lose sight of this very basic truth.

(Emilio Morenatti, Associated Press)

Changing the Picture

Get ready for some shameless self-promotion, people! Journalists for Human Rights is throwing its first ever art auction on December 9 at Propeller Art Gallery from 6:30-10:00PM. The event, in support of jhr, will feature the unique work from artists all across the country with each giving their own interpretation on the meaning of hope, empowerment, and change. We want to focus on and celebrate art's very real potential to influence positive change in society.

Proceeds from the event will support jhr’s projects in the DRC, Liberia, and Sierra Leone as well as the Canadian art community.  So on the eve of Human Rights Day, join us in culture, cause, and celebration!

For more information and registration, please visit: http://changingthepicture.eventbrite.com/