Last week I sat down with The Chimera Project, a unique and edgy contemporary dance company in Toronto, for a social media workshop. You'd think social media and contemporary dance would be worlds apart but the truth is that the two actually complement one another wonderfully. Social media is all about building and cultivating a community and it just so happens that contemporary dance (and dance in general) already has such an organic and vibrant community around it. This comes as no suprise because really, is there anything that brings people together more than the arts?
Below are the slides from the social media workshop with some tips on how dance companies can form a social media strategy and engage their followers. What's important to remember is that social media provides an amazing opportunity for dance companies to tell their story beyond the stage and to continue celebrating the beauty of physical movement with an audience that is truly passionate about their work.